Artist Seller and Agency Agreement
Agreement version: 2026-10-10-v2
Please read this agreement before selling prints through ViewMyArt. It explains the proposed relationship between you, your customers and ViewMyArt.
1. Your role as seller
For each print listing that identifies you as the seller, you are the seller of that print and the contract for the sale is between you and the customer. You are not transferring the sale to ViewMyArt merely by listing artwork on the platform. You must ensure your seller details are accurate and kept up to date.
2. Appointment of ViewMyArt as disclosed agent
You appoint Daniel Wesoly trading as ViewMyArt to act as your disclosed agent for sales of your prints through the platform. As authorised by you, ViewMyArt may display your listings and prices, receive and process orders on your behalf, communicate order acceptance to customers, collect customer payments on your behalf, arrange production, packaging, dispatch and delivery, and handle order-related customer service and administration.
ViewMyArt must be identified to customers as acting on your behalf where required, and the customer-facing terms, checkout information, payment records and seller invoices must be consistent with this arrangement. This appointment does not make ViewMyArt the seller of a print identified as sold by you.
3. Production charges, platform fees and settlement
You authorise ViewMyArt to apply the production charges, platform fees, commissions and other deductions that have been disclosed to you and agreed for the service. ViewMyArt may deduct those agreed amounts from funds collected on your behalf and pay the remaining amount to you, together with an account of the order and deductions. These deductions do not, by themselves, change the amount charged to the customer for your print.
4. Artwork, product information and customer obligations
You confirm that you own or have obtained the rights and permissions needed to offer the artwork for sale and that the information you provide is accurate. You must not submit artwork or content that infringes another person's rights or is unlawful. You must cooperate with ViewMyArt in resolving production, delivery, refund, cancellation, complaint and other order issues, and you must comply with the consumer-protection and other legal requirements that apply to you as seller.
5. Tax and VAT
You are responsible for your own tax affairs and for determining and meeting any VAT obligations arising from sales made by you. You must provide accurate seller details and notify ViewMyArt promptly if your VAT registration status or details change.
You may sell as a self-employed individual (sole trader) or through a business structure such as a limited company, provided you are legally entitled to do so.
If you are a sole trader, you must provide your full legal name and the address required for your seller records and invoices. You may also provide a trading or business name if you use one; that name does not have to be registered with Companies House merely because you are self-employed.
If you are a limited company, you must provide its full registered company name and registered office address.
If you are VAT registered, you must additionally provide your VAT registration number and the name and address under which you are registered for VAT. ViewMyArt may request the information reasonably necessary to display prices correctly and prepare or send sales documents on your behalf.
You must tell ViewMyArt promptly if any of these details change. You remain responsible for your own tax returns and for accounting to HMRC for any VAT due on your sales.
6. Seller documents and records
You authorise ViewMyArt, where permitted by law and our agreed arrangements, to prepare and send order confirmations, receipts and invoices on your behalf. Any invoice for a print sold by you must identify you as the seller and contain the details required for the transaction. ViewMyArt may retain order, seller and acceptance records for administration, accounting, legal compliance and dispute resolution.
7. Independent relationship
You remain an independent artist and seller. This agreement does not create an employment relationship, partnership or joint venture. ViewMyArt may separately provide services to you, including platform, production and fulfilment services, on the fees and terms agreed with you.
8. Changes and acceptance record
ViewMyArt may update this agreement when the platform, services or legal requirements change. Material changes will be assigned a new version and artists may be required to accept the new version before continuing to use artist-management features. Your acceptance records the version accepted and the date and time of acceptance.
If you are registering as an artist, you will need to confirm acceptance of this agreement during registration.
