Your privacy matters.

1. Who we are

ViewMyArt is a trading name used by Daniel Wesoly. For personal information that we use to operate the ViewMyArt website, manage accounts and administer the platform, the data controller is:

ViewMyArt is an online gallery and marketplace for original artwork, limited-edition and open-edition prints, and other creations by independent artists.

2. Personal information we collect

The information we collect depends on how you use ViewMyArt. It may include:

• Account and contact details: your name, email address, login and account information, and details you provide when contacting us.
• Order information: the artwork and print options ordered, order references, prices, payment status, billing details, delivery address and delivery-related messages.
• Artist information: profile and business details, biography, profile image, social or website links, artwork images and descriptions, categories, collections, pricing and edition settings.
• Artist sales and payout information: sales, earnings, seller and tax details, VAT information where supplied, and payment destination details needed to administer artist payments.
• Enquiries and communications: the contents of messages or questions you send to ViewMyArt or through an artwork enquiry feature.
• Technical and security information: information that may be recorded by the website and its server, such as IP address, browser and device details, access times, diagnostic records and security events.

Please do not send us information that is not needed for your enquiry or account. If you choose not to provide information required to complete an order or provide a service, we may be unable to complete that order or provide that service.

3. How we use your information

We may use personal information to:

• create and administer customer and artist accounts;
• display artist profiles, collections and artwork where artists choose to publish them;
• process orders, coordinate print production, arrange packaging and delivery, and provide order support;
• administer artist sales, seller records, earnings and payouts;
• respond to customer support requests, artwork enquiries and other communications;
• maintain the website, protect accounts, prevent fraud or misuse, troubleshoot faults and improve reliability;
• keep appropriate business, financial and transaction records and comply with applicable legal obligations; and
• send optional updates or marketing where permitted by law and, where required, where you have given consent.

If we send marketing messages, you can opt out using the unsubscribe instructions provided or by contacting us. We may still send service messages about accounts, orders, security or important changes because these are not optional marketing messages.

4. Our lawful bases for using information

Data protection law requires us to have a lawful basis for processing personal information. Depending on the activity, we generally rely on one or more of the following:

• Contract: where processing is needed to provide an account or marketplace service you have requested, process an order, arrange fulfilment or administer an artist relationship.
• Legal obligation: where we must keep or disclose information for tax, accounting, regulatory or other legal requirements.
• Legitimate interests: where necessary to operate, secure and improve the website, handle enquiries, maintain business records, prevent misuse and protect the rights of ViewMyArt, artists and customers. We consider these interests against the rights and reasonable expectations of individuals.
• Consent: where we ask you to agree to a specific use, such as optional marketing or technologies that require consent. Where processing is based on consent, you can withdraw it at any time; withdrawal does not affect processing already carried out lawfully.

5. Artists, published profiles and enquiries

Artists decide which profile information and artwork they publish on ViewMyArt. Published artist names, profile details, artwork images, descriptions and collection information may be visible to visitors to the website.

When you place an order, we may share relevant order and delivery information with the artist or seller for that item, and with the people or businesses needed to produce and deliver it. We limit this to information relevant to administering the transaction and related obligations.

If you use a feature to enquire about buying an original artwork or other item directly from an artist, your enquiry details may be passed to the relevant artist so they can respond. The artist may then communicate with you and arrange any sale, payment and delivery directly. An artist who receives your information directly may have their own privacy responsibilities for how they use it. Please contact that artist for details about their own handling of information.

6. Who we share information with

We may share relevant personal information with:

• Artists and sellers where needed for an order, an artwork enquiry or the artist's use of the marketplace.
• Payment providers to authorise, receive or refund payments and help protect against payment fraud.
• Production, packaging and delivery providers where necessary to make and dispatch an order.
• Website, hosting, email, maintenance and security providers that help us operate and protect the service.
• Professional advisers and public authorities where necessary for legal, accounting, regulatory or law-enforcement purposes.

Service providers may process information on our behalf and are expected to protect it and use it only for authorised purposes. We do not sell personal information. We do not share information with third parties for their own direct marketing without an appropriate lawful basis.

7. Payments

Payments are handled using the payment method and provider presented during checkout. A payment provider may receive information directly from you and process it under its own privacy terms. We do not ordinarily receive or store your complete payment card details where those details are processed directly by the payment provider.

We may keep transaction references, order totals, payment status and other records needed to administer an order, address a query, make a refund or meet financial and legal obligations. Artist payout details are used to administer payments to artists and related account records.

8. Cookies and similar technologies

ViewMyArt uses cookies and similar technologies that help the website function, for example to support account sessions, security and basket or checkout features. The specific cookies may depend on the WordPress features and third-party services active on the website.

Where we use optional cookies or similar technologies that require consent, we should explain their purpose and obtain the required consent before they are used. You can also manage cookies through your browser settings. Blocking all cookies may prevent account, basket or other parts of the website from working correctly.

We recommend checking the browser's cookie list and any cookie-preference controls shown on the website for the current technologies in use, as these can change when site features or service providers change.

9. How long we keep information

We keep personal information only for as long as reasonably necessary for the purposes described in this policy, including providing services, maintaining accounts and records, resolving queries, protecting the website and dealing with disputes or legal claims.

The relevant period depends on the type of information and why it was collected. For example, account information is generally kept while an account is active and for a period afterwards where needed; order, seller and accounting records may need to be retained for the periods required by tax, accounting or other laws. Enquiry and support records are kept for as long as needed to handle the matter and maintain appropriate records.

When information is no longer needed, we will take reasonable steps to delete it or make it incapable of identifying you, unless it must be retained for a lawful reason.

10. Security and international transfers

We use appropriate technical and organisational measures intended to protect personal information against unauthorised access, loss, misuse or alteration. No website or method of transmission can be guaranteed completely secure, so please keep your login details private and contact us if you think your account has been compromised.

Some service providers may process information outside the United Kingdom. Where personal information is transferred internationally and data protection law requires safeguards, we will use an appropriate mechanism, such as a recognised adequacy regulation or suitable contractual safeguards.

11. Your privacy rights

Depending on the circumstances and applicable law, you may have the right to ask us for a copy of your personal information, correct inaccurate information, delete information, restrict or object to certain processing, or receive certain information in a portable format. Where we rely on consent, you can withdraw it.

These rights are not absolute and some exceptions may apply. To make a request, email [email protected] and tell us what you would like us to do. We may need to verify your identity before acting on a request.

You also have the right to complain to the UK Information Commissioner's Office (ICO) if you are concerned about how your personal information has been handled. Details are available at ico.org.uk/make-a-complaint. We would appreciate the opportunity to address your concern first, but you can contact the ICO directly.

12. Children and external links

ViewMyArt is a general art marketplace and is not specifically directed at children. If you believe a child has supplied personal information inappropriately, please contact us so we can review it.

The website may link to artist websites, social networks, payment services or other third-party websites. Those sites operate under their own privacy notices and terms. We are not responsible for their privacy practices, so please review their information before providing personal data.

13. Changes to this policy and contact details

We may update this Privacy Policy to reflect changes to ViewMyArt, our processing activities or applicable law. The latest version will be published on this page and the date at the top will be updated when changes are made.

If you have questions about this policy or how we use personal information, contact: [email protected], or write to ViewMyArt, Hillrise Park, Clydach, Swansea, SA6 5DX.